K>9








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Creative Brief 

Knight Watch 
K9 For the Busy Professional
LANDING PAGE AND POSITIONING FOR MARKETING DEVELOPMENT

The Busy Professional is 80% of the Main Target Demographic along with the Other Main Areas of Services that the KnightWatch K9 team is currently working.

This combination of Key Messaging, Content and Conceptual Direction
will include:





OBJECTIVE: TO PROMOTE KNIGHTWATCH K9 SERVICES TO THE BUSY PROFESSIONAL + POSITIONING TO THE OTHER TIERS OR SERVICES AND TARGET DEMOGRAPHICS

Target Audience:
The audience that KNIGHTWATCH K9 will be reaching is the Busy Professional needing help with training and proper handling by the KNIGHTWATCH K9 TEAM that has 20 Years of Experience in building Greater Overall Confidence into the Pet Owner when they visit the Website, or other Online or Print Advertising and other Media Outlets that the choice they have made to have KNIGHTWATCHK9 be the caretaker, trainer and builder of confidence to build a stronger bondabiility with this busy professional



How does our demographic view KNIGHTWATCH K9 ?

Currently the many photographs on the current Website are Considered Lackluster and do Not Evoke the Messaging that Should be Reaching the Busy Professional  

How should the Busy Professional perceive that KNIGHTWATCH K9 Services ?

The main perception that the Busy Professional will soon understand is because of the busyness of the lifestyle they lead the empathy experience
and knowledge will be the main Key Messages that will build in Empathy for this



Busy Professional
and combination of
 
With Images showcasing this Busy Professional can still receive Help and Relief by thru KnightWatch K9 team to pick up either where they left off or to join them with the Pursuit of this most important responsibility as a Busy Professional or other Pet Owner.